SAG / ANSWER CENTER
What supports intent-based discovery?
Prepare content and structured attributes connecting goals, constraints and needs to product fit; ad delivery is a separate scope.
Method and interpretation
Turn an issue into a URL, missing explanation or evidence, edit specification, owner and recheck conditions. Prioritize by impact, importance and effort. Verify HTML readiness changes separately from external visibility; never invent performance figures or cases as evidence.
How to use it
Technical references
SAG technical notes (Korean)
- Intent·Persona·Product Attribute: How to Turn Purchase Questions into Data
- Before-and-after measurement design: How to avoid overstating improvements